Bringing a baby into the world is life changing. The love, the cuddles, the newborn smell (we’d bottle that if we could!) – it’s magical. But let’s be real: it’s also exhausting, overwhelming, and sometimes downright confusing. You’re running on empty, Googling “why won’t my baby sleep?” at 2am, and wondering if you’ll ever feel rested again.
You want answers, reassurance, and – most of all – sleep. That’s where we come in.
At BabyJabs, we specialise in providing expert-led vaccination services, but through our work with parents, we’ve seen first-hand just how much extra support is needed during the early months and years. That’s why we’re delighted to now be able to offer wellness sessions with Emma Roberts, a highly experienced baby sleep and wellbeing specialist.
Whether you’re navigating newborn sleep, looking for expert product advice, or needing emotional support, Emma is here to help with compassionate, practical guidance tailored to your needs.
Help and advice are available with the following services:

Welcome Home/New Baby Consultation
(£300 | 60 mins)
Just brought your baby home and feeling like you need a manual? You’re not alone. This session is for new parents who want expert guidance on sleep, feeding, and settling into life with a newborn. Emma will help you build great habits from day one (yep, it’s possible!) and answer all those “is this normal?” questions.

Sleep Consultation
(£300 | 60 mins)
Got a little one who just won’t sleep? Whether it’s frequent wakeups, short naps, or bedtime battles, Emma will help you understand what’s going on, and give you advice, guidance, and support to improve your baby’s sleep – no judgement, no rigid rules, just practical advice that works for your family.

Sleep Training Package
(£1,500 | 24/7 support for 7 consecutive days)
This is sleep training like you’ve never seen before. For babies 5 months and up, this package includes 24/7 on-call support for one full week (seven consecutive days*). That means Emma will be right there with you, offering calm and tested advice when you need it – text, call, or message her any time, day or night. Sleep training isn’t a one-size-fits-all process, and she’ll be with you every step of the way, guiding you in real-time. There’s no other service like this, and trust us, you won’t regret it.
*If you are interested in a sleep training package, please book a Sleep Consultation first. The £300 consultation fee will be deducted from the full sleep training fee of £1,500.

Baby Concierge
(£300 | 60 mins)
Stressed about finding the right pram? Overwhelmed by all the nanny options? Need help choosing a baby carrier? Think of this as your personal baby guru. Whether you need advice on gear, childcare, or anything in between, Emma will take the guesswork out of the decisions and help you find what’s right for your family.

Wellbeing Service
(£300 | 60 mins)
Parenthood is beautiful, but also hard. If you’re feeling anxious, low, or just not like yourself, let’s talk. This isn’t therapy (though Emma is a qualified counsellor (BA Hons)), but it’s a safe space to discuss the emotional rollercoaster of parenthood and get practical support on navigating the mental load. You don’t have to do this alone.
You’re not alone – whatever challenges you’re experiencing with your little one, we’re here to help
We know that early parenthood can be overwhelming, but with expert guidance from Emma, you don’t have to go through it alone. Let’s make things easier – because you and your baby deserve to enjoy this special time in your lives.

About Emma
Emma is a dedicated professional with over 15 years of experience supporting parents and babies. She holds a BA (Hons) in Person-Centred Counselling and is a certified Maternity Practitioner, and Level 6 Sleep Consultant. Emma’s expertise spans newborn care, baby-centred sleep guidance, and emotional support for parents, including those dealing with Postnatal Depression and PTSD.
Having faced her own challenges, including her son’s premature birth at 24 weeks, Emma deeply understands the anxieties and struggles of parenthood. Her personal journey fuels her empathy and commitment to ensuring no parent feels alone. With Emma, you won’t face judgment – only unwavering support and practical guidance, helping you navigate parenthood with confidence and compassion.